Use public Wi-Fi safely with a VPN

Do you often connect to Wi-Fi hotspots in public places? These can include cafes, hotels, libraries or even your train when you commute. We live in a time where internet access is more and more a necessity rather than a commodity. Public Wi-Fi is expected almost anywhere you go, and for good reason. It is […]

Purple Wifi Pricing and benefits.

Gain an insight into your customers and use this information for marketing purposes with ease with Purple Wifi. In this post we discuss the benefits of Purple Wifi and the pricing.. The advantages of Purple Wifi: Capture user data such as gender, email and much more information such as their interests. Display a splash page […]

Get more visitors through the door

Did you know 88% of consumers trust online reviews just as much as personal recommendations? With Purple Wifi’s TripAdvisor integration your hospitality venue can see results such as up to 40% more reviews, appear in up to 50% more search results and achieve up to 6% higher rating on TripAdvisor. What is Purple Wifi and […]

Purple: “Email verification coming soon”…

Purple have announced that on the 13th September the email verification feature will be live. What is email verification? Simply, if a customer signs up to your wifi using the registartion form they will receive an email asking them to verify there email. Users that sign up using there social media will not need to […]

New enhanced features for the Purple free licence

Purple are adding new features to their basic free SMB licence which were previously only available in the enterprise licence – this makes the free option much more useful from a marketing perspective for small businesses. What is changing? The free licence will now also include: Free SMS and Email sends The ability to import […]

Push Purple data automatically into Mailchimp

Purple have created a connector with popular email marketing software company MailChimp – this will allow venues with Purple wifi to collect GDRP compliant customer data and push this automatically to associated MailChimp accounts for further marketing. The new feature is now available within the Purple Portal, should you wish to activate this please contact […]

Collect custom data from wifi users

Venues using Purple to power their public wifi can now set up the user access journey to collect custom data – such as a membership number, reservation number etc – in order to better understand their customer habits and behaviour and offer a more tailored experience as a result.   Custom fields Custom fields enable […]

New Purple Wifi Pricing Update – FREE branded licences, reduced enhanced costs

See our latest Purple Wifi pricing here: Purple now have a new pricing structure, which includes free licences and also reduces the cost of the enhanced licence by 33%. What do you get with a free Purple Wifi licence? The free licence allows you to offer a branded hotspot login for your venue, and […]

FREE doesn’t mean you have to give it away

Many customers now expect to have free access when visiting a venue – it can attract visitors specifically looking for it (think informal meetings in coffee shops) but it can also turn customers away when it’s unavailable, with venues such as hotels and B&B’s finding that access to wifi is on the list of guests’ […]

Globe2 are now offering PurpleWifi

We’re excited to now be able to offer the services of PurpleWifi as an additional service to complement our existing VoIP telephony, Internet and cloud based hosting services. PurpleWifi is an impressive marketing tool that allows businesses to streamline their wifi access whilst also providing the tools to monetize this as a source of direct […]